Jaguar has been culling its lineup because the model prepares to reinvent itself for a brand new period. That has compelled the corporate to discontinue a number of fashions, and the shortage of product is starkly seen in new registration knowledge from Europe. Based on the European Car Producers’ Affiliation, solely 49 Jaguars have been registered on the continent in April.
That’s down a whopping 97.5 % from April 2024, when there have been 1,961 Jaguar registrations in Europe and the UK. To this point this yr, there have been solely 2,665 Jaguars registered, which is considerably decrease than the ten,641 registered within the first 4 months of 2024, a 75.1 % lower.

Jaguar F-Tempo 90 Anniversary Version
These numbers aren’t essentially surprising contemplating Jaguar has wrapped manufacturing on a lot of its fashions and discontinued the sale of latest vehicles in its residence nation late final yr. The F-Kind, XE, and XF are lengthy useless, and it’ll seemingly be one other yr earlier than the manufacturing model of the Kind 00 arrives.
Regardless of the shortage of a strong Jaguar lineup, JLR as a complete hasn’t been doing too badly. Jaguar-Land Rover reported its greatest revenue in a decade earlier this month, delivering $3.33 billion for the corporate’s fiscal yr that led to March. The corporate offered 272,268 Defender, Vary Rover Sport, and Vary Rover fashions. That’s considerably greater than the 26,862 Jaguars offered globally throughout the identical interval.
Nevertheless, Jaguar numbers are on a decline, down 47.7 % to 7,070 by means of the primary quarter of 2025. Nevertheless, JLR gross sales numbers are up 1.1 % general, and that’s seemingly being pushed partly by the 14.4 % enhance in North American gross sales throughout the identical time. Of the 111,413 automobiles JRL has offered up to now this yr, 34,764 have been offered right here.
Supply:
European Car Producers’ Affiliation
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