The rebranding of the South Korean vehicle producer has still not occurred in Australia, regardless of its UK and New Zealand arms having rolled out the improvement.
Australia looks set to be one of the last places for South Korean vehicle producer SsangYong to change to its new name, with the neighborhood arm yet to rebrand in front of the normal appearance of its new Torres SUV.
New Zealand is the furthest down the line country to have authoritatively done the switch, moving to the new KG Versatility marking – which replaces the SsangYong
name – toward the beginning of Walk 2024 as indicated by reports from Autocar New Zealand.
This followed SsangYong Joined Realm’s rebrand to KG Versatility in December 2023, where it has worked as SsangYong beginning around 1986 and is currently one of the vehicle creator’s key worldwide product markets.
SsangYong’s South Korean tasks were rebranded to KG Versatility in Walk 2023.
The name change followed South Korean business goliath KG Gathering purchasing a greater part stake in the obligation loaded vehicle producer from Indian combination
Mahindra in 2022.
In a move like SsangYong UK’s renaming, the Australian activity is supposed to embrace the rebrand in 2024 in anticipation of the arranged appearance of the Toyota RAV4-sized Torres SUV late in the year.
A representative from SsangYong Australia let Drive know there are still no firm timings for the nearby rebranding, with the proceeded with utilization of the SsangYong name ‘regular business interaction’s – with no postponement to its arrangements – for the present.
The primary vehicle liable to highlight the new marking, the Torres SUV will be made in petroleum and battery-electric variants with both affirmed for Australian display areas.
Currently discounted in South Korea, right-hand drive adaptations of the Torres hit UK display areas in February 2024.
While the petroleum form utilizes a 1.5-liter turbocharged four-chamber motor, the battery-electric model – badged Torres EVX – will accompany a guaranteed 500km of reach utilizing batteries from a Chinese organization BYD.
SsangYong/KG Portability went into organization with BYD in 2023 to foster electric vehicles and build a battery producing plant in South Korea.
SsangYong additionally plans to bring an electric-double taxi get in light of the Torres to Australia – well in front of module cross breed and electric forms of the top of the line Passage Officer and Toyota HiLux – in the last part of 2024.
Further SsangYong models set to be rebranded in Australia incorporate the Korando moderate size SUV, Rexton huge SUV and Musso get, victor of
the 2024 Drive Best Double Taxi Ute Under $50k.
In Australia, SsangYong sold 5966 vehicles for the 2023 schedule year – an increment of 51.3 percent over its absolute 2022 deals.
All around the world, the organization – which celebrates 70 years in 2024 having begun as Ha Dong-Hwan Engine studio in 1954 – posted its first benefit in quite a while in January 2023 under its new proprietorship.
